Veros Ventures

(01)

TL;DR

Collaborators

Sunaina: Brand Strategy, Identity Design, Tagline, Social Media Template Design, Merchandise Design, Digital Design, Creative Direction, Website Design

Zainab: Brand Strategy Insights

Sanchi: Typography, Colour Palette, Stationery, Digital Design

Aditya and Ashvin: UX and UI

Designing a Venture Brand for the GCC

Veros Ventures is Singapore based  strategy-first venture capital firm that partners with tech-driven businesses in emerging sectors like health, food, and energy to help them scale with clarity, capital, and access.

Mission

Veros Ventures approached us to help build a brand that reflects their vision: backing tech-driven businesses in healthcare, food security, and renewable energy. The goal was to create a credible and future-focused presence that speaks to founders, investors, and global markets.

Outcome

We developed a clear and strategic identity system, built on themes of innovation, leadership, and trust. The design direction carried through a flexible visual identity, investor decks, social media, and a clean, conversion-focused website.

(SERVICES RENDERED)

Brand Strategy

02

Identity Design

03

Stationery Design

04

Social Media Kit

05

Website Design

06

Merchandise Design

Logo construction grid for Veros Ventures by Dot and Grid – geometric framework illustrating the formation of the pixel-based ‘V’ monogram, representing structure, precision, and a data-driven design approach for the venture capital firm’s visual identity
Veros Ventures case study—operator-led investment and advisory that helps tech startups scale with strategy, GTM, and fundraising support.
Website design for Veros Ventures by Dot and Grid – high-contrast digital interface with bold typography and pixel-based graphic system, communicating a visionary, tech-forward brand identity for a global venture capital firm empowering scalable innovation

The Challenge

Veros Ventures approached us with a clear vision. To support tech-enabled businesses across healthcare, food security, and clean energy. Led by Ashutosh, a seasoned strategist with decades of experience in global markets, they aimed to build a venture capital firm rooted in insight, access, and long-term impact.
They had the expertise and network. What they needed was a brand that would inspire trust, reflect their ambition, and speak clearly to founders and investors from day one.
‍
Dot and Grid was brought in to shape that story. From strategy to identity to digital presence.

The Concept

We began by grounding the brand in three principles: clarity, innovation, and credibility. Through strategy workshops and market research, we positioned Veros Ventures as a partner that supports scalable growth in high-impact sectors.

The identity for Veros is built around the idea of momentum through structure. We used a pixel-based system as the foundation. Like building blocks in a game, these pixels speak to how Veros helps companies grow: intentionally, piece by piece.
‍
The logo was developed directly on a pixel grid, reinforcing this idea of progress through precision. The visual language carries this concept forward- gamified, modular, and adaptable. It’s designed to scale across mediums and markets, resonating with both investors and founders, and mirroring the kind of structured support Veros brings to the businesses they back.

Visual storytelling layout for Veros Ventures by Dot and Grid – modular collage featuring scientific research, sustainable agriculture, architecture, and financial growth charts, illustrating the firm’s investment focus across innovation, sustainability, and emerging markets.
Brand keynote slide design for Veros Ventures by Dot and Grid – bold typography stating ‘Transforming Potential into Global Impact’ with sector focus list and V monogram, representing strategic brand messaging and visual communication for a global venture capital firm

The Outcome

We delivered a complete brand foundation that’s ready for launch and built for scale. Their digital presence is in place, including a lead-generation website with interactive elements and a 5-step onboarding form. A full suite of stationery, and social media templates has also been created to support business development, partnership outreach, and content marketing.

Digital campaign design for Veros Ventures by Dot and Grid – smartphone mockup displaying feature article ‘Tech Secrets of the Middle East’ with geometric V logo, representing a sophisticated, tech-driven brand identity for a global venture capital firm.
Branded tote bag design for Veros Ventures by Dot and Grid – premium visual identity application featuring pixel-inspired graphic system, bold typography, and the tagline ‘Transforming Potential into Global Impact,’ reflecting a contemporary, strategy-driven brand design approach for an international venture capital firm

Start A Project

Let’s get to know each other. Share a few details to help us understand where you’re coming from

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Previous

Next

dot and grid wordmark
ⓒ Dot and Grid 2025. All rights reserved.